The Psychedelic Switch

While Savile Row was busy making classic tailored suits, designer John Pearse dropped out from the conservative tradition to create outrageous, experimental clothes for the well heeled Chelsea set at the notorious boutique, Granny Takes A Trip. The shop reflected the growing counter-culture of the 60s and 70s and the music legends of the day would hang out at Granny’s, along with anyone else who wanted to be part of the ride. Nestled on the King’s Road, Granny’s took a more romantic and bohemian approach and even had their own rock ‘n’ roll band years ahead of Malcolm McLaren’s adventures with the Sex Pistols.